Client Access  |  Careers & Advisory Teams
September 23, 2025

JNBA CEO Richard S. Brown Named to Barron’s Top 100 Independent Financial Advisor for 11th Year in a Row

Cärin Viertel, Director of Client Services

We’re delighted to share that Barron’s has named JNBA’s CEO and Chairman Richard S. Brown to its list of the Top 100 Independent Advisors in the United States. This is Richard’s eleventh consecutive year being named to the prestigious list, this year ranking 35th out of 100.

In March of 2025, Richard and JNBA were also recognized for the 16th time on Barron’s list of the Top 1,200 Financial Advisors across the country (Prior to 2014, this list was published as the “Top 1,000 Financial Advisors”).

“Our clients are the reason we do this work, and this recognition reflects the trust they place in us every day,” says JNBA CEO and Chairman Richard S. Brown. “For more than 45 years as an independent fiduciary, we’ve had the privilege of helping families and individuals plan for their future, navigate changes and celebrate milestones. Being named to the Barron’s list is an honor, but the real reward is seeing our clients achieve their goals and knowing we played a part in their journey.”

Barron’s is a leading source of financial news and analysis, serving as a trusted source of information for investors and industry professionals. According to Barron’s, list rankings are intended to spotlight the nation’s best financial advisors and offer a starting point for clients looking for an advisor. The rankings can be found in the September issue of Barron’s Magazine and on Barrons.com.

 

As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2025 award was published in the September 15, 2025 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2024 award was published in the September 16, 2024 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2023 award was published in the September 18, 2023 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2022 award was published in the September 19, 2022 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2021 award was published in the September 20, 2021 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2020 award was published in the September 14, 2020 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2019 award was published in the September 16, 2019 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2018 award was published in the September 17, 2018 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2017 award was published in the September 18, 2017 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2016 award was published in the August 29, 2016 issue. As it pertains to the Barron’s Magazine Top 100 Independent Advisors, the 2015 award was published in the August 24, 2016 issue. JNBA did not pay a fee to be included in any of the above rankings. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2025 award was published in the March 10, 2025 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2024 award was published in the March 11, 2024 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2023 award was published in the March 13, 2023 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2022 award was published in the March 14, 2022 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2021 award was published in the March 15, 2021 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2020 award was published in the March 16, 2020 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2019 award was published in the March 11, 2019 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2018 award was published in the March 12, 2018 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2017 award was published in the March 6, 2017 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2016 award was published in the March 7, 2016 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2015 award was published in the February 23, 2015 issue. As it pertains to the Barron’s Magazine Top 1,200 Financial Advisors, the 2014 award was published in the February 24, 2014 issue. JNBA did not pay a fee to be included in any of the above rankings. As it pertains to the Barron’s Magazine Top 1,000 Financial Advisors, the 2013 award was published in the February 18, 2013 issue. As it pertains to the Barron’s Magazine Top 1,000 Financial Advisors, the 2012 award was published in the February 20, 2012 issue. As it pertains to the Barron’s Magazine Top 1,000 Financial Advisors, the 2011 award was published in the February 21, 2011 issue. As it pertains to the Barron’s Magazine Top 1,000 Financial Advisors, the 2010 award was published in the February 22, 2010 issue. JNBA did not pay a fee to be included in any of the above rankings. Please Note: Limitations: Neither rankings nor recognitions by unaffiliated rating services, publications, media, or other organizations, nor the achievement of any professional designation, certification, degree, or license, membership in any professional organization, or any amount of prior experience or success, should be construed by a client or prospective client as a guarantee that the client will experience a certain level of results if the investment professional or the investment professional’s firm is engaged, or continues to be engaged, to provide investment advisory services. A fee was not paid by either the investment professional or the investment professional’s firm to receive the ranking. The ranking is based upon specific criteria and methodology (see ranking criteria/methodology). No ranking or recognition should be construed as an endorsement by any past or current client of the investment professional or the investment professional’s firm. ANY QUESTIONS: JNBA’s Chief Compliance Officer remains available to address any questions regarding rankings and/or recognitions, including the criteria used for any reflected ranking. JNBA® is a registered trademark of JNBA Financial Advisors, LLC.

Due to various factors, including changing market conditions and/or applicable laws, the content may no longer be reflective of current opinions or positions. Moreover, you should not assume that any discussion or information contained in this blog serves as the receipt of, or as a substitute for, personalized investment advice from JNBA Financial Advisors, LLC.

Please see important disclosure information at jnba.com/disclosure

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